Tech Archive

Google Analytics (Urchin) Now Free

Announced yesterday, Google Web Analytics is now free! Considering we were looking at Urchin previously, this should be interesting.

And according to this blog entry, it’s free for up to 5 million page views!


Tech Archive

Business Blogging

{A brief citation of articles related to business blogging. Enjoy! -dc }

Business Blogging for Beginners – Fast Company

“Creating a business blog is a lot like hosting a cocktail party: You’re networking with customers in a low-pressure setting and, at best, nurturing great relationships.”

Blogs will change your business – Business Week.

“It’s time for a frank talk. And no, it can’t wait. We know, we know: Most of you are sick to death of blogs. Don’t even want to hear about these millions of online journals that link together into a vast network. And yes, there’s plenty out there not to like. Self-obsession, politics of hate, and the same hunger for fame that has people lining up to trade punches on The Jerry Springer Show. Name just about anything that’s sick in our society today, and it’s on parade in the blogs. On lots of them, even the writing stinks.

Go ahead and bellyache about blogs. But you cannot afford to close your eyes to them, because they’re simply the most explosive outbreak in the information world since the Internet itself. And they’re going to shake up just about every business — including yours. It doesn’t matter whether you’re shipping paper clips, pork bellies, or videos of Britney in a bikini, blogs are a phenomenon that you cannot ignore, postpone, or delegate. Given the changes barreling down upon us, blogs are not a business elective. They’re a prerequisite. (And yes, that goes for us, too.)”

The Bottom Line on Business Blogs – Entrepreneur

“So how do blogs fit into a business? They can be used in several different ways. Many companies use them for communication and collaboration among distributed colleagues, partners, suppliers, customers and others. That’s the most popular use. My personal favorite is that they also can be used as a unique, informal way to establish a company or individual’s reputation or brand. Other businesses use them to improve operations (like for project management or tech support knowledge-sharing), to demonstrate expertise (useful for professional services businesses) and to establish competitive differentiation. Blogs let companies reach out to value chain members with organizational news, marketing promotions, new product announcements and more. “

“Blogs can really give a company substantial business benefits:

· They’re cheap, easy to launch and don’t require HTML expertise.

· They make working in groups easier, are community-builders and can be more inclusive (and interesting!) than e-mail.

· They strengthen internal and external business relationships and improve productivity through interactive information exchange.

· They’re not intrusive, since users have to seek out a URL to read the content.

· They improve branding by presenting a more authentic and distinctive voice for a business than canned PR or MarCom messaging.

· They’re more searchable than e-mail and instant messaging, so they’re effective as an information or knowledge-base archive.”

How Blogs Pertain to You – iMedia

“Many businesses and publishers are still trying to figure out “blogs,” wondering if they should have a blog and what they should blog about. That’s probably a mistake. What they ought to be trying to understand is bloggers and blog readers.

It’s probably not wise to generalize about something as amorphous as the Blogosphere, but here goes: the Blogosphere is a place for people who want a more personal relationship with various entities they deal with on a regular basis — corporate, government, media, you name it. They want to have a sense of a person behind or within the enterprise. They are looking for something or somebody real.”

When a business shouldn’t blog – Business Blog Consulting

“Imagine two opticians. One says “I take care of eyes. There’s lots of medical info on eyes out there, so my Web site will be a digital brochure, and that’s good enough for me” while the other says “I get the same questions from every patient, and there’s so much confusing information online, I’m going to try and shed some light on eye care and eye health by writing about it. But not with a newsletter, how 90s!, but with a blog.”

Now, a slight aside: I believe that the future of business is findability, and if your business doesn’t appear when your potential customer looks for you online, you’ll eventually wither and die. Given that, you can guess which optician I think is going to be more successful in 24 months.”

Tech Archive

ArcSoft Panorama Maker 3 Review

Recently inspired by this thread on the Vortex about panoramas, I decided to give it a shot myself.

Swear to God, in less than 20 minutes, I downloaded the ArcSoft Panorama Maker trial software, installed it, went outside and set up the tripod (overkill), took the pictures, downloaded them onto the computer from the camera, and then let Panorama Maker 3 do it’s magic.

Here’s my first attempt as a compressed .jpeg. It has some obvious flaws in it, but you can see the potential. If I took a few more pictures with more overlap, it would’ve been much better. I only used 6. And with a subject that’s more interesting than our scrappy backyard, results should be better in future attempts. (And yes, we still haven’t painted over the masterpiece entitled Millie.)

Not impressed yet? Well check out the backyard Flash movie (gasp!) and QuickTime {oops, no links… The QuickTime is 60m and the flash is 12m. Sorry!}. For a trial version of the software, that’s a pretty cool feature to throw in.

Two thumbs up for Panorama maker!


Tech Archive

Million Dollar Homepage

“This guy got the idea to sell pixels for a dollar each, in blocks of a hundred, to get him through college. The advertisers get an ad spot for 5 years, and “a piece of internet history.” Silly and gimmicky, but that’s exactly why it worked, and to date he has pulled in an unbelievable half million dollars.” Full article on Mezzoblue.

And the Million Dollar Homepage itself.



Tech Archive

Now I’m insulted

Apparently after taking the ‘which sci-fi character are you?’ online test, I’m the idiot on the Pricewatch ads. LAME!

Which Fantasy/SciFi Character Are You?